E Marketing

Description

E-marketing (electronic marketing), also known as digital marketing, refers to the use of the internet and digital technologies to promote and sell products or services. It combines traditional marketing principles with modern digital tools to reach and engage a global audience.

Key Components of E-Marketing:

1. Search Engine Optimization (SEO) – Improving website visibility on search engines.

2. Email Marketing – Sending targeted emails to inform or convert customers.

3. Social Media Marketing – Promoting on platforms like Facebook, Instagram, and X (formerly Twitter).

4. Content Marketing – Creating valuable content to attract and retain users.

5. Pay-Per-Click (PPC) Advertising – Paid ads on platforms like Google Ads or social media.

6. Affiliate Marketing – Paying commissions to others to promote your product.

7. Influencer Marketing – Partnering with online personalities to reach niche audiences.

8. Mobile Marketing – Reaching users via smartphones through apps, SMS, or mobile-optimized sites.